Social Media Marketing

The newest fad in Internet Marketing is Social Media Marketing on sites such as Facebook, LinkedIn, Twitter and Pinterest.  The resources we have collected here are some of the best informational guides around.  Check them out today!  (Scroll down to see all resources.)

To order – Click on the title of the Book.

Ultimate Guide to Facebook Advertising: How to Access 600 Million Customers in 10 Minutes (Ultimate Series)

MAKE A FORTUNE WITH FACEBOOK. Perry Marshall, author of the #1 selling book on Google advertising, and internet strategist Thomas Meloche lift the curtain to the 600 million potential customers on Facebook and show you how to reach them, convert them, and keep them as your fan, friend, and customer for life.

Introducing game-changing strategies, tools, and reports, Marshall and Meloche breakdown the magic of Facebook Paid Advertising and show you how to gain dramatically on your investment--in clicks, customers, and profits.

"Perry and Tom not only understand every nuance of the technical aspects of getting Facebook ads to work for your business, they also understand the psychology behind what works and what doesn't when it comes to advertising online. If you're looking for an uber-effective way to master the art of driving traffic to your offers through paid advertising, get this book - it truly is the ultimate guide!"
--Mari Smith, co-author of Facebook Marketing: An Hour A Day and author of The New Relationship Marketing


"If anybody can make practical sense of Facebook for marketers, it's Perry. He has his finger on its truth - as advertising media not social media. This book shows how to capitalize on ideal timing with this media. He is a well-disciplined direct-response practitioner who holds this accountable for ROI. I bestow my 'No B.S. blessing.'"
--Dan S. Kennedy, legendary direct marketing advisor and author of the No B.S. book series, NoBSBooks.com

Ultimate Guide to Facebook Advertising just might be your ultimate guide to earning a ton of money with this social media phenomenon. What you don't know about Facebook could hurt you and what you will learn about Facebook from this book definitely will help you. It's a fun and easy read and a surefire way to seriously increase your income.
-Jay Conrad Levinson, The Father of Guerrilla Marketing, author of Guerrilla Marketing series of books
The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success

The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international bestseller with more than 300,000 copies sold in over 25 languages. It offers a step-by-step action plan for harnessing the power of modern marketing and PR to communicate with buyers directly, raise visibility, and increase sales. It shows how large and small companies, nonprofits, and other organizations can leverage Web-based content to get the right information to the right people at the right time for a fraction of the cost of big-budget campaigns.

Including a wealth of compelling case studies and real-world examples of content marketing and inbound marketing success, this is a practical guide to the new reality of reaching buyers when they're eager to hear from you.

Includes updated information, examples, and case studies plus an examination of newly popular tools such as Infographics, photo-sharing using Pinterest and Instagram, as well as expanded information on social media such as YouTube, Twitter, Facebook, and LinkedIn
David Meerman Scott is a marketing strategist, bestselling author of eight books including three international bestsellers, advisor to emerging companies including HubSpot, and a professional speaker on topics including marketing, leadership, and social media. Prior to starting his own business, he was marketing VP for two U.S. publicly traded companies and was Asia marketing director for Knight-Ridder, at the time one of the world's largest information companies.

The New Rules of Marketing & PR offers the single resource for entrepreneurs, business owners, nonprofit managers as well as those working in marketing or publicity departments to build a marketing and PR strategy to grow any business.
Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (And Other Social Networks)

THE NEW YORK TIMES AND USA TODAY BESTSELLER!

The secret to successful word-of-mouth marketing on the social web is easy: BE LIKEABLE.

A friend’s recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, and beyond, that recommendation can travel farther—and faster—than ever before.

Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word.

Praise for Likeable Social Media:

“Dave Kerpen’s insights and clear, how-to instructions on building brand popularity by truly engaging with customers on Facebook, Twitter, and the many other social media platforms are nothing short of brilliant.”
Jim McCann, founder of 1-800-FLOWERS .COM and Celebrations.com

“Alas, common sense is not so common. Dave takes you on a (sadly, much needed) guided tour of how to be human in a digital world.”
Seth Godin, author of Poke the Box

“Likeable Social Media cuts through the marketing jargon and technical detail to give you what you really need to make sense of this rapidly changing world of digital marketing and communications. Being human—being likeable—will get you far.”
Scott Monty, Global Digital Communications, Ford Motor Company

“Dave gives you what you need: Practical, specific how-to advice to get people talking about you."
Andy Sernovitz, author of Word of Mouth Marketing: How Smart Companies Get People Talking
The Facebook Guide to Small Business Marketing

The guide for marketing a small business on Facebook

The number one social networking site offers the opportunity to reach more than 350 million registered users with your advertising message. Owners of small and local businesses will benefit from these tips and best practices provided by Facebook insiders. Learn new ways to attract customers, create a business profile, and take advantage of Facebook’s many marketing features.

With more than 350 million registered users, Facebook opens a worldwide forum for small businesses that were once dependent on local traffic alone
This guide to small business marketing on Facebook, is packed with information from Facebook’s staff
Guides you through creating a profile for your business, taking advantage of Facebook’s unique marketing features, following best practices, and getting the best return on your investment
Packed with insider tips and creative marketing ideas

If you have a small or local business, you can’t go wrong with the marketing advice in The Facebook Guide to Small Business Marketing.
Killer Facebook Ads: Master Cutting-Edge Facebook Advertising Techniques

Expert Facebook advertising techniques you won't find anywhere else!

Facebook has exploded to a community of more than half a billion people around the world, making it a deliciously fertile playground for marketers on the cutting edge. Whether you want to leverage Facebook Ads to generate "Likes," promote events, sell products, market applications, deploy next-gen PR, ,this unique guide is the ultimate resource on Facebook's wildly successful pay-per-click advertising platform. Featuring clever workarounds, unprecedented tricks, and little-known tips for triumphant Facebook advertising, it’s a must-have on the online marketer’s bookshelf. Facebook advertising expert Marty Weintraub shares undocumented how-to advice on everything from targeting methods, advanced advertising techniques, writing compelling ads, launching a campaign, monitoring and optimizing campaigns, and tons more.

Killer Facebook Ads serves up immediately actionable tips & tactics that span the gambit.

Learn what Facebook ads are good for, how to set goals, and communicate clear objectives to your boss and stakeholders.

Master highly focused demographic targeting on Facebook's social graph. Zero in on relevant customers now.
Get extraordinary advice for using each available ad element—headline, body text, images, logos, etc.—for maximum effect
How to launch a Facebook advertising campaign and crucial monitoring and optimizing techniques
Essential metrics and reporting considerations
Captivating case studies drawn from the author's extensive Facebook advertising experience, highlighting lessons from challenges and successes
Tasty bonus: a robust targeting appendix jam-packed with amazing targeting combos

Packed with hands-on tutorials and expert-level techniques and tactics for executing an effective advertising campaign, this one-of-a-kind book is sure to help you develop, implement, measure, and maintain successful Facebook ad campaigns.
The Social Media WHY: A Busy Professionals Practical Guide to Using Social Media Including LinkedIn, Facebook, Twitter , YouTube, Pinterest, Google+ and Blogs for Business

The Internet and social media have created a new group of Haves and Have-Nots in business. The Haves enjoy a competitive advantage, access to nearly unlimited information, and are pushing the Have-Nots out of leadership roles (and sometimes jobs) in organizations. In The Social Media WHY, marketing strategist and international speaker Crystal Washington dispels the myths surrounding using social media for business and concisely demonstrates the very practical ways that innovative professionals are using social media to become more efficient, effective and connected.
AUDIENCE: Marketing in the Age of Subscribers, Fans and Followers

Every company needs audiences to survive. They are where you find new customers and develop more profitable relationships. And yet, most companies today treat their email, mobile, and social media audiences like afterthoughts instead of the corporate assets they are.

With AUDIENCE, Jeff Rohrs seeks to change this dynamic through adoption of The Audience Imperative. This powerful mandate challenges all companies to use their paid, owned, and earned media to not only sell in the short-term but also increase the size, engagement, and value of their proprietary audiences over the long-term.

As content marketing professionals have discovered, the days of “build it and they will come” are long gone. If you’re looking for a way to gain a lasting advantage over your competition, look no further and start building your email, Facebook, Google, Instagram, mobile app, SMS, Twitter, website, and YouTube audiences to last.

Kindle Only Resources

Facebook Marketing - The Ultimate Guide to Marketing Facebook (Facebook, Facebook in Apps for Android, Facebook App, Facebook App in Kindle, Facebook for Dummies, Facebook Advertising)

Become The Ultimate Marketer On Facebook Now!

Today only, get this Amazon book for just $2.99. Regularly priced at $4.99. Read on your PC, Mac, smart phone, tablet or Kindle device.

Facebook is one of the most popular social networking sites today, and probably the one which has the widest coverage worldwide. As of September 2013, Facebook reports a monthly average of 1.1 billion active users, which makes it one of the best venues for online marketing!

Social media marketing or SMM is one of the most cost-efficient kinds of online marketing, simply because social sites like Facebook have their own built-in marketing tools for businesses. You don’t need to pay a large sum of money just to get advertised on Facebook!

Everything you need to know about Facebook marketing is included here! This book will first discuss the basic concepts of SMM, and why Facebook is the best site to launch your campaign.

This book will also cover Facebook’s free and paid marketing tools you can use to promote your business. Finally, the last two chapters will help you create your own Facebook marketing plan along with final tips and tricks on how to boost your sales using Facebook alone.

With this ultimate guide, you’d never have to worry about failing your Facebook marketing campaign ever again!

Here Is A Preview Of What You'll Learn...

the Basics of Marketing on Social Networks
Why Facebook is the Best Place to Sell Stuff Online
Facebook Free Marketing Tools
Facebook Paid Marketing Tools
Create a Facebook-Based Marketing Plan
Final Tips and Tricks
And Much, much more!

Download your copy today!

Take action today and download this book for a limited time discount of only

$2.99! Don't Delay Start Making Money Today!

Keywords: Facebook, Facebook Marketing, Social Networks, Online Business, Online Marketing, Facebook Advertising, Facebook for Dummies, Facebook App for Kindle, Facebook Games
Dominate YouTube Now!

YouTube is the second largest search engine in the world and strongly influences the results returned by the biggest, which is Google.
More and more businesses are going online, especially with video. Attracting new customers and interacting with your existing ones is made easy through the power of video.
But how do you get started with this powerful new tool that is reshaping the ways businesses talk to their customers? Is it as simple as uploading a quick video and expecting great results overnight? Sadly it isn't, but it's also not that difficult either.
This book will explain the basics needed to get your businesses videos onto YouTube, found by your target market and keep performing consistently. It takes an uncomplicated approaches and explains only what you need to know. No fancy jargon or explanations that will leave you scratching your head.
The book starts with the basics of how to produce a better video. Then provides discussions of the various pieces of information that need to be added when uploading a video, such as keywords and descriptions. Finally it takes a look at ways to get your video seen, and keep it's ranking high.
This book is a must for all businesses who are thinking about making the jump to online video, but don't feel like they have all the pieces of the puzzle. Get all the facts you need before starting and make your first move a successful one.
How To NOT Suck At Social Media - A Beginner's Guide For Businesses

Why do so many businesses suck at social media?

It's because they are often late-adopters and see social media sites as marketing channels.

Rather than being written for "dummies" or "idiots," this guide quickly covers the basics from an entry-level point of view to keep business owners from sucking at social media.

This step-by-step guide will show you:
- How to easily get your business set up on 8 of the top social marketing websites this afternoon
- 5 Simple ways to build your "Tribe" and create a following that's more powerful than an expensive ad campaign
- How you can learn from past failures and avoid the humiliating mistakes others have made for you
- The 4 Goals of Social Networking and how they apply to you and your business
- 6 Essential Tactics for Social Media Success
- How to build your tribe, and meaningfully engage with followers through social channels such as Facebook, Twitter, Google+, and Pinterest.
- And other helpful Social Media tools that make your life easier.
The Social Media Start Up Kit: The Simplified Guide to Getting Started in Social Media & Seo

The Social Media Start Up Kit: The Simplified Guide to Getting Started in Social Media & SEO is one of the first books of its kind of Amazon Kindle, as Search Engine Optimization Professional with over 10 years of online experience I found it very tough finding simple books that appeal to novice friends and family. That they could use to understanding the Crazy and every changing world of Social Media & Online Marketing this is where the Social Media Start up Kit comes in. It covers very basic concepts that starters can use to grow their understanding of Social Media.
Facebook Timeline: Small Business Marketing, Pages & Apps (Facebook Master Series)


Master Facebook Timeline, Pages & Apps

This is Volume 1 in my 3-part series titled "Facebook Master Series" and it covers everything you might want to know about the Facebook Timeline, Facebook Pages and Facebook Apps. The 3-part series includes the following titles

Volume 1: Facebook Timeline: Create Stylish Facebook Pages and Apps.
Volume 2: Facebook Advertising: Profit Using Facebook’s New Promotional Tools
Volume 3: Facebook Privacy: Privacy, Security and Page Settings.

Facebook Timeline

The initial chapter introduces the Facebook Timeline and describes all its features, including a raft of “hidden” menus and features average users don’t even know exist. You’ll discover how to manage friends, posts, messages, notifications and how to select what posts you want to see by friends and pages you have liked. as well as privacy settings and audience selection.
Facebook Pages

Discover how to easily create Facebook pages, including uploading and editing your cover photo and profile picture. Find references and details about recommended external sites that provide templates and editing tools to make this task really easy.
Facebook Apps

Learn what types of Facebook apps you can install, how visitors access them, and how to integrate them with Facebook and add them to pages you have created. You will also find how to manage the Facebook requirement for secure hosting and SSL certificates.

I reveal a number of external sites that provide ready-made solutions for creating apps. These sites are a goldmine for those who get lost with the creation of Facebook apps using the Facebook interfaces.
Promote Your Page

Discover how to share your page, install social plugins and buttons like Follow button, Like button and box, Send button, as well as Recommendations box and bar.
Taking it a step further

Once you have mastered pages, apps and your timeline, you may want to buy Volumes 2 and 3 of this series to really master Facebook advertising and privacy.

Got Fans? Gain THOUSANDS of Facebook Fans EVERY DAY With $0.01 Facebook Ads

Are you struggling to get more Facebook likes?


What if I told you that in just one month, I managed to gain over 25,000 highly targeted fans for my new Etsy store's Facebook page?


Would you want to know how I did it? Probably. That's exactly why I wrote this step-by-step guide that will enable anyone to have the same level of success with their own Facebook page.

Written by an Etsy store owner that created massive success for his business using social media, this guide gives you all the information you need and nothing you won't use.

You won't find any ambiguous concepts or foggy ideas inside. This is a straight forward guide for a proven system, written in an easy to follow, step-by-step format. Simply follow all the steps in this guide today and you can gain a thousand new fans by tomorrow.
Facebook Advertising: Small Business Marketing, Promotional Tools (Facebook Master Series)

Become an Expert at Facebook Advertising

Why Facebook For Business Is Anything But Easy

Find out why less than 15% of your status updates are shown in the News Feed of your fans and friends. Then discover why less than 6% of people interact with your posts.

Learn all about the new Facebooks Advertising tools to successfully market your products and services in the Facebook marketplace. You must first reach your target audience and produce content that encourages likes, shares and comments. This book teaches you in step-by-step instructions how to best utilize the new promotional tolls and the Facebook ads technologies available to achieve these aims.

Learn How to Better Reach Your Target Audience

Get yourself up-to-date with the latest Facebook ad technologies, targeting tools and analytics to overcome the common problem of poor ROI from social media advertising.

The new Facebook Ad Exchange (FBX).
The new Ads Manager and Power Editor.
Promoted Posts.
Sponsored Stories.
Mobile Advertising.
Facebook Offers.
Facebook Reach and Analytics.
Social media best practices.
And now Custom Audiences, Look-Alike Audiences and Partner Categories.

Finally, this book describes what industry experts consider the best practices in social media marketing and how these core concepts are best applied in Facebook.